A website for a Stratton business that serves the mountain
Most people who spend money in Stratton live somewhere else and look you up from home first. A $499 a year website gives your Stratton business six written pages on your own domain, with hours you can change yourself.
$499 a year, everything included
A tiny town with a very big winter
Stratton is an unusual market. The 2020 census counted about 440 year-round residents, and a good share of them live up at the resort village on the mountain itself. Then winter arrives and skiers, riders and second-home owners fill thousands of beds around Stratton Mountain Resort, which dominates the town's economy and most of its map. The resort was one of the first ski areas to welcome snowboarding.
The history runs deeper than the lift lines. Daniel Webster spoke to a crowd numbered in the thousands at an 1840 Whig rally near Kelley Stand, and a stone monument still marks the spot. The Appalachian Trail and the Long Trail cross the summit of Stratton Mountain, with its fire tower, and much of the town lies inside the Green Mountain National Forest, with Grout Pond as the quiet counterpoint to the resort.
The working economy is the resort and everything around it: lodging and short-term rentals, restaurants and apres-ski spots, property managers and caretakers, and the builders, plow drivers and landscapers who keep several hundred second homes standing through freeze and thaw. Many owners plan from Fairfield County, Boston or New York, months ahead.
The calendar is compressed. A Stratton business can do most of a year's revenue across twenty-odd winter weekends, with a growing summer of mountain biking, golf and weddings, and a mud season in between. Most people arrive by Route 30 at Bondville and the resort access road, or by the seasonal Kelley Stand Road from West Wardsboro. Neighbors include Wardsboro down Kelley Stand Road and Jamaica on the other side of the ridge.
Stratton at a glance
Quick facts
- Population
- about 440 year-round, with thousands more in ski season
- County
- Windham County
- The mountain
- Stratton Mountain Resort, with the Appalachian and Long Trails crossing the summit
- Getting here
- Route 30 at Bondville to the resort access road; the seasonal Kelley Stand Road from West Wardsboro
- Economy
- the resort, lodging, second homes, and the trades that serve them
- Public land
- much of the town lies inside the Green Mountain National Forest
Landmarks & identity
Stratton Mountain Resort, the Stratton Mountain summit and fire tower, the Appalachian Trail and Long Trail crossing, the Daniel Webster monument at Kelley Stand, Grout Pond Recreation Area, the Green Mountain National Forest
Kinds of businesses here
- Lodging & short-term rentals
- Property management & caretaking
- Builders, remodelers & excavation
- Restaurants & apres-ski spots
- Snow removal, plowing & landscaping
- Ski, ride & outdoor services
- Real estate serving second-home buyers
What a Stratton business needs from a website
A second-home owner choosing a caretaker, or a family planning a February weekend, usually decides from home, well before reaching Bondville. Your site gives them six pages written for you from what you tell us: what you offer, an areas page listing the towns you cover around the mountain, answers to common questions, and how to reach you. You can change hours, rates and your phone number yourself from a login as the season turns. Pages load quickly on a phone with the number one tap away, on your own domain with a hello@ address forwarded to your inbox.
Start your website or read the full details on postcardadvantage.com.
Running a business in Stratton
Plenty of people headed for the mountain never type the word Stratton into a search for services. They search for Bondville, Winhall, Jamaica or Londonderry. Those are the towns along Routes 30 and 100 where they shop, eat and rent. Bondville, the village where the resort access road leaves Route 30, is actually in neighboring Winhall in Bennington County. A Stratton business that lists the surrounding towns on its areas page, including those over the county line, shows up for the way people describe the area.
Kelley Stand Road is the other way in, and it only works part of the year. It runs from West Wardsboro through the national forest toward Arlington, passing the turn for Grout Pond. As a seasonal road it is no winter route. A business on that side of town should tell visitors plainly when the road is usable and point winter guests to the Route 30 approach instead.
The summer side of the mountain draws a different crowd. Hikers bound for the fire tower, golfers, mountain bikers and wedding guests all look for places to eat and sleep. Their questions differ from a skier's, so a site that switches its hours and services for summer catches them, while one that leaves the winter page up all year does not.
Caretakers and property managers sell mostly to owners who live elsewhere for most of the year. Those owners want to know who checks the house after an ice storm and how they will hear about a problem. A website that answers those questions in plain words earns the first call. Photos of real properties you look after, used with each owner's permission, help more than mountain scenery anyone could post.
Real estate and rental businesses face their own search habits, which the post on Mount Snow area agent websites covers for the valley to the south. Most of it applies around Stratton as well. Lodging owners may find tourist and AI search for West Dover lodging useful too.
Timing your updates matters in a town this seasonal. Rates, minimum stays and open days often change between the holidays and March, and stale information on a phone screen costs bookings. Being able to edit them yourself from a login keeps the site honest week to week.
Nearby Londonderry shares much of the same winter traffic. When you are ready, start your Stratton website with the short form. It goes live 24 to 48 hours after payment.
What you get for $499 a year
Tell us about your business and we write, build and host a complete website for it. You will never have to choose a template or install an update.
Six pages, written for you
A home page, an about page, your services, the areas you cover, answers to the questions customers ask, and a contact page. Written from what you tell us about your business, not filled with placeholder text.
A logo and images
Use your own logo and photos, or we make a clean logo and an image for every page. Either way the site looks finished the day it goes live.
Your own web address
The site runs on your own domain, with an email address to match: hello@ your domain, forwarded to the email you already use. If you need a domain, we can buy it for you: its price is shown on the order form and added to the yearly bill.
Hosting, security and backups
Fast hosting, a security certificate so browsers show the padlock, and backups, kept current all year without you having to think about it.
A login to change anything
Change a price, a phone number, a sentence or a photo yourself, whenever you like, from a simple login.
The legal pages
Terms, a privacy policy and an accessibility statement, so the site covers the basics a business website is expected to have.
Need more than six pages?
If your business needs more than our six-page website, we can quote custom work. We build custom websites from $2,500 to $100,000, depending on what the site has to do. Anything is possible. For a quote, call (888) 348-1992 or email hello@brattleborolocal.com.
Three steps, and most of the work is ours.
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Tell us about your business
One form: what you do, where, what makes you different, your services and prices if you want them shown, and any photos or logo you have. Anything you leave out, we simply do not claim.
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We build it
We write every page, design it, and set it up on your web address, 24 to 48 hours from payment.
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It goes live, and we look after it
There is nothing for you to approve. Your site goes live as soon as it is built, and we email you the link. If you see anything you want changed, tell us and we change it. Then it runs all year and renews on its own, with reminders before every renewal.
Questions from Stratton business owners
Before the season, if you can. We build your Stratton site 24 to 48 hours from payment. It goes live as soon as it is finished and the link arrives by email; if something should read differently, tell us and we change it. Many Stratton owners find the off-season or mud season the easiest time to fill in the form.
Plain facts they can rely on: what you do and where. The pages also cover how to reach you and answer the questions they ask most. We write it from what you tell us and never add claims you did not make, such as being insured or years in business.
There is no booking system on the site. Returning guests get a place of your own on your own domain to see your photos and rates and read common questions. They can reach you by phone, form or your hello@ address.
One flat price: $499 a year, with the writing, design, hosting, security certificate, backups and your login all included. There is no setup fee and no monthly bill. It renews automatically each year, and you can turn automatic renewal off at any time.
24 to 48 hours from payment. It goes live as soon as it is built, and we email you the link.
We do, from what you tell us on the order form. If you see anything you want changed once your site is live, tell us and we change it.
Yes. Tell us which domain on the form. We send you two settings to change, and your site goes live once they are changed. We also check that any email you already have on that domain keeps working.
Brattleboro Local is a division of Postcard Advantage LLC. Your order, billing, website and support are all handled by Postcard Advantage, and you can reach us at (888) 348-1992.
Ask us for a quote. Beyond the six-page website, we take on custom builds priced from $2,500 up to $100,000, set by the size of the job. Anything is possible. Call (888) 348-1992 or email hello@brattleborolocal.com and tell us what you have in mind.
Yes, as optional extras paid separately from the website. Call tracking is $49 a year and puts a local tracking number on your site that rings straight through to you. The AI receptionist is $99 a year on top of call tracking and takes a message when you cannot answer. Add either on the order form or later from your account.